Communicate immediately, Taptic alerts, receive calls on your watch (!).
All new ways to communicate: Digital Touch to sketch animated scribbles or send taps or heartbeat.
Move/exercise/stand tracking. Sends an activity report every Monday, a "coach on your wrist" new workout app lets you set exercise type, tracks distance, exertion.
Gave a watch to Christy Turlington Burns to try out. She ran a half marathon with it in Africa
She got back yesterday, but showing up on stage today
Tim is stoked to be chatting with an accomplished supermodel sporting fabulous shoes and his Apple Watch, with a matching blue fashion band.
News, sports, Facebook and every other notification you get on your phone you can get on apple watch
Kevin lynch (formerly of Adobe flash) talking about how apps can use WatchKit. showing At Bat, American Air, Salesforce Glances, Hey Siri integration.
Integrating with wechat app using stickers
"Time to stand" reminders. Apple Pay - tap side button, pulls up cards, hold near NFC reader to pay. Says done, Taptic vibrates
Force press to change watch face. Swipe up to peruse Glances that can launch full apps (such as Instagram)
Demonstrates a call, doesn't have to raise watch to mouth like Dick Tracy
Request an Uber. Shows car, license, driver
Airline app pulls up a barcode to scan thru security
W app lets you walk straight to your door and unlock it, no need to check in at desk
Shazam app pulls up song, shows lyrics as they play (!)
Remotely opens garage door for his daughter, with live feed of the garage showing.
Get apps on your iPhone. Apple Watch app to see, browse, download and learn about watch before you get one - iOS 8.2 available today
All day battery life - 18 hours. Charges with click in place induction charger
Aluminum base model has its own metallurgy video
60% stronger. Extruded into blocks, cut, polished and anodized. Watch sport $349 38mm, larger 42mm $50 more.
Stainless steel gets its own video. Cold forged to make it harder to scratch. Polished to mirror finish.
This is some heavy introduction.
38mm $549-1049 with band selections
Larger 42mm $50 more
Solid gold in limited quantity
$10,000 and up available in select stores.
Preorders April 10
Previews in a table under glass, similar first event. Staff will try it on you. 9 launch countries, including China
The watch is coming 4.24.2015 Ad